Articles

Technology ethnographer Tricia Wang popularized the term “thick data” to mean the qualitative, harder-to-measure information about consumers that big data fails to address. Thick data

“Big data” is a term that encompasses large volumes of diverse sets of structured and unstructured data. Aggregated information is so complex and immense that

As pressure mounts on organizations to develop and implement socially responsible and inclusive policies, demand is growing for business professionals with a strategic mindset that

Increasingly, business schools are offering specialized Master of Business Administration (MBA) programs. For those who love numbers, for example, a Master of Business Administration in

Marketing is a vital component of an organization’s operations. Professionals in marketing are charged with driving revenue and profitability, while increasing market share by bringing

An MBA paves the way for promotions and a pay boost which may help explain why the degree is so popular. The 2021 GMAC Alumni Perspectives

Businesses today have access to more data than ever. Data is generated within companies, much of it from marketing and sales. Data also comes from

While any startup company can spend years successfully building a business in one country, geographical limitations eventually limit growth. However, businesses with strong leadership anticipate

Cognitive decline is a real concern for many aging adults. Not only does a lack of mental stimulation negatively impact an individual’s mood and outlook,

La Salle University’s Master of Business Administration (MBA), Business Systems & Analytics Specialization online program prepares students to be leaders in several interesting fields. Among

As patients present increasingly complex healthcare needs and technology and treatments continue to advance, nurses must have the expertise and knowledge to meet those challenges.

Whether on the front lines or caring for a neighbor, nurses are a valuable asset, especially in times of crisis. They can provide scientific, accurate