Technology ethnographer Tricia Wang popularized the term “thick data” to mean the qualitative, harder-to-measure information about consumers that big data fails to address. Thick data
“Big data” is a term that encompasses large volumes of diverse sets of structured and unstructured data. Aggregated information is so complex and immense that
As pressure mounts on organizations to develop and implement socially responsible and inclusive policies, demand is growing for business professionals with a strategic mindset that
The economy is experiencing a phenomenon known as the “Great Resignation.” TIME Magazine reported in October 2021 that 4.2 million workers gave their two weeks’
Increasingly, business schools are offering specialized Master of Business Administration (MBA) programs. For those who love numbers, for example, a Master of Business Administration in
Marketing is a vital component of an organization’s operations. Professionals in marketing are charged with driving revenue and profitability, while increasing market share by bringing
An MBA paves the way for promotions and a pay boost which may help explain why the degree is so popular. The 2021 GMAC Alumni Perspectives
Businesses today have access to more data than ever. Data is generated within companies, much of it from marketing and sales. Data also comes from
For those thinking about pursuing a Master of Business Administration (MBA), there is abundant evidence in favor of the decision. The MBA has become a popular
While any startup company can spend years successfully building a business in one country, geographical limitations eventually limit growth. However, businesses with strong leadership anticipate
Cognitive decline is a real concern for many aging adults. Not only does a lack of mental stimulation negatively impact an individual’s mood and outlook,
One of the most important courses in the La Salle University Master of Business Administration, Accounting Specialization Online program is AIS, ERP and Accounting Analytics
The COVID-19 pandemic has caused immense economic fluctuation and disruption. Consumer behavior has morphed and shifted and will continue to do so as the pandemic
Organizations that implement design thinking see 56% higher returns than those that do not, McKinsey research shows. Companies with top-quartile McKinsey design index scores beat industry
As the nation’s demographics become more diverse, corporations must generate an inclusive culture of workers representing all races, religions, genders, sexual orientations, national origins, ages
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